Tonight in New York
This evening, I will be attending a roundtable discussion presented by Euro RSCG Magnet, regarding the "11th Annual Survey of the Media". This study, co-sponsored by the Columbia University Graduate School of Journalism, was managed by my account group and hosted on ICR's web server. I'll have more to say, obviously, after the event!
1 Comments:
What do you think of J.D.Power's
survey on vehicle dependability
(released Wednesday, June 29)?
The survey questioned owners of
3-year-old vehicles about problems
they have experienced. Lexus owners
reported the least number of
problems, 139 per 100 vehicles.
Ford and Chevy scored a little
higher than the industry average
of 237 per 100 vehicles.
It would be more meaningful for
me to see what type of problems
are being reported. Wind noise
is a minor problem compared to
an engine stalling, for example.
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